AdSense Revenue Calculator

See how an increase in your viewership translates to AdSense earnings.

Revenue metric

100K
$2.50

Monthly earnings

$250.00

100K views × $2.50 RPM

Yearly earnings

$3,000.00

Monthly estimate × 12

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How YouTube pays creators

Platform share

45%

YouTube typically retains about 45% of gross ad revenue on standard in-stream ads. If an advertiser pays $10 CPM, you often see near $5.5 RPM—not $10.

Your share

55%

RPM is the number that belongs in your spreadsheet: what you earn per 1,000 views after the platform fee. GGAnalytics uses the same discipline for SPM—measure what you actually keep.

CPM

Cost per mille (advertiser)

What brands pay Google per 1,000 ad impressions. Useful for understanding advertiser demand—not your take-home pay.

RPM

Revenue per mille (creator)

What lands in your AdSense account per 1,000 views after YouTube's cut. This calculator is built around RPM.

Typical gaming RPM by format

Gaming AdSense is usually well under $5 RPM. These bands reflect common long-form ranges for gaming-only channels—not finance, tech, or other high-CPM niches.

Sandbox & series

$1 – $3

  • Minecraft survival & modpacks
  • Roblox long-form gameplay
  • SMP & community server series
  • No-commentary walkthroughs
  • Kids-friendly gaming (family-safe ads)

General & mobile gaming

$2 – $5

  • Mobile game playthroughs & guides
  • Variety / trending game coverage
  • FPS & battle royale highlights
  • Indie discovery & first impressions
  • Co-op streams edited for YouTube

Reviews & purchase intent

$3 – $6

  • “Worth it?” / should-you-buy game reviews
  • Patch breakdowns & meta tier lists
  • Gaming headset & controller roundups
  • PC build guides aimed at gamers
  • Comparison videos (Game A vs Game B)

Frequently asked questions

How much does YouTube pay per 1,000 views for gaming?+

There is no fixed rate. Most gaming channels see roughly $1.50–$5.50 RPM on long-form uploads (what you keep after YouTube's cut). Sandbox series and pure gameplay often sit near $1–$3; mobile and variety content often $2–$5; review-style gaming content can reach $3–$6 when advertisers target purchase intent. Above ~$6 RPM within gaming is uncommon unless your audience skews heavily US/UK/CA.

What is the difference between CPM and RPM?+

CPM is what advertisers pay Google per 1,000 ad impressions. RPM is what you keep per 1,000 views after YouTube's platform fee (typically around 45% on standard in-stream ads). Always plan with RPM, not CPM.

How many views do I need to monetize on YouTube?+

YouTube Partner Program requirements change over time. You generally need eligible subscribers and watch hours (or Shorts views) on an approved channel. This calculator assumes you are already monetized and receiving ads on long-form videos.

Do Shorts earn the same as long-form gaming videos?+

No. Shorts use a separate monetization pool and usually pay far less per view than long-form. Many gaming creators treat Shorts as discovery, not primary AdSense income.

Disclaimer

This YouTube AdSense calculator provides estimates only. Actual earnings depend on audience demographics, watch time, ad formats, seasonality, advertiser demand, and monetization status. Shorts revenue is usually much lower than long-form. Use these figures for planning—not contracts or tax advice.

Ads are step one. Conversion is step two.

GGAnalytics helps gaming creators grow subscribers per thousand views (SPM), fix series drop-off, and prioritize keywords—so more of your traffic turns into lasting audience.